We were tasked with branding Planet Organic’s own-label supplement range (branded as Planet Originals) for their initial x10 SKU launch. The illustrations on each pack were designed to symbolise the effects of the vitamins, with colours used to clearly differentiate, as well as group, product categories.
The main tasks were typesetting the labels consistently across the range as well as colour testing to ensure the pack navigation system was clear for the consumer.
Agency: Amber Creative
Work was created using Adobe Illustrator, Adobe Photoshop, Maxon Cinema 4D and Maxon Redshift.